Join us at an educational webinar dedicated to product-led growth. We will discuss startup strategies that focus on building a great product that sells itself. Businesses that adopt such a business model put the product at the forefront of everything they do. In today’s competitive landscape, they invest all their resources in delivering high-quality and compelling product that acquires and retains customers. Join us to explore this approach and learn how to improve your product to leverage sales with our guest speaker, Wes Bush, who has helped multiple companies grow significantly by flipping the traditional sales playbook.

**❯ What You’ll Learn:**

* What a product-led strategy is, and how can your startup benefit from it
* How to identify your ideal customer and design a seamless user experience for them
* Real-world examples of successful product-led startups and the strategies they used to achieve success

**❯ Featured Speaker**

* **[Wes Bush](https://www.linkedin.com/in/wesbush/) – CEO at ProductLed:** Wes is the founder and CEO of ProductLed. He is the bestselling author of *Product-Led Growth: How To Build a Product That Sells Itself,* and is the leading expert on Product-Led Growth. After working for some of the world’s fastest-developing companies in the world, today he trains teams around the globe on how to turn their products into powerful growth engines.

**❯❯ This is an interactive, live online event. To access the event, RSVP at [https://fi.co/startupwebinar/16266](https://fi.co/startupwebinar/16266)**