If you want to remain competitive in today’s market, investing in people is no longer a nice-to-have but a must-have. Join our webinar with the Chief Growth Evangelist at Salesforce, Tiffani Bova, who will reveal how your startup can integrate an Experience Mindset that strengthens both employee experience (EX) and customer experience (CX) at the same time. This interactive event is also an opportunity to network with other entrepreneurs and exchange your experience on the topic.

**❯ What You’ll Learn:**

* What are the benefits of adopting an Experience Mindset
* How to apply a balanced company strategy involving all stakeholders – IT, Marketing, Sales, Operations, and HR
* What are the Experience Mindset KPIs, and how to track them

**❯ Featured Speakers:**

* **[Tiffani Bova](https://www.linkedin.com/in/tiffanibova/)** – **Growth and Innovation Evangelist at [Salesforce](https://www.salesforce.com/in/?ir=1):** Tiffani is the Chief Growth Evangelist at Salesforce, the author of the Wall Street Journal bestselling book GROWTH IQ, and host of the What’s Next! Podcast. A celebrated keynote and member of the Thinkers50 list, Tiffani inspires people to think forward, be bold and take action. She was named one of 2020’s Top Virtual Keynote Speakers by Read Write and is a guest on Bloomberg, BNN, Cheddar, MSNBC, and Yahoo Finance, among others. She contributes her thinking to Harvard Business Review, Forbes, Entrepreneur, Diginomica, Quora, Thrive, Rotman School of Management, and Duke Dialogue Review.

**Additional Resources:**
Find more [Startup Events](https://fi.co/events), learn about [Startup Hiring](https://fi.co/hiring-for-a-startup), or visit our [Insights Blog](https://fi.co/insights) for more startup tips.

**❯❯ This is a live, interactive online event, so be sure to RSVP at [https://fi.co/startupwebinar/16619](https://fi.co/startupwebinar/16619) to receive the Zoom URL to join us live!**