Learn how to sell your products online. We’ll walk through listing your products for free with Google Business Profile and Merchant Center. And we’ll show you one way to sell on your website, using an E-Commerce store built with Shopify. Plus, learn about more helpful tools to stand out online, such as Local Opportunity Finder and Grow My Store.

In this workshop, we’ll:

• Discuss the Products tab in a Google Business Profile

• Introduce Google Merchant Center and the basics of creating a free account and a product feed

• Show you how to set up an E-Commerce website using Shopify

OUR SPECIAL GUEST

Petia Abdur-Razzaaq

Grow with Google Professional Trainer

Petia is a speaker for the Grow with Google Professional Trainer program. She began her career during the launch of The Boston Globe’s website boston.com, where she developed effective online marketing campaigns for major clients such as Dunkin Donuts and Fleet Bank.

For the past 10+ years as Principal of The Stylista Group, Petia and her team have developed and implemented digital marketing plans that have produced outstanding measurable results. The firm has a niche focus that helps legacy lifestyle and luxury brands to connect with present-day customers by harnessing the power of their brand stories and collaborating with micro-influencers. Their legacy brand clients over the years have included Vera Moore Cosmetics, Isoplus Hair Products, and Castro Convertibles, to name a few.

She holds an MBA in Marketing Management from The Lubin School of Business at Pace University as well as a BA in Management/Marketing from Simmons College, Boston, MA.

● I love small businesses!

● I love compelling small business stories even more!

● Being an educator is in my genes

● I enjoy traveling and meeting new people

● Favorite quote “ If you want to go fast go alone. If you want to go far

The Nasdaq Entrepreneurial Center is a 501c(3) public charity whose mission it is to make entrepreneurship accessible to all. We deliver world-class resources and mentoring to enable every entrepreneur across the globe to realize their maximum potential. Please join us and make your gift to ensure these transformative programs may continue to reach the underserved.

All Nasdaq Entrepreneurial Center programs and services are extended to the public on a nondiscriminatory basis. Reasonable accommodations for persons with disabilities will be made if requested at least 48 hours in advance of this event; please send an email to [email protected] with the subject header ACCOMMODATION REQUEST. For assistance with registration or other technical difficulties, please contact [email protected]

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