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4/28, FemTechFundamentals -PublicRelations: How to Get Free Press Coverage
April 28 @ 12:00 pm - 1:00 pm CDT
Join FemTech Focus at our bi-weekly FemTech Fundamentals workshops!
Every other Wednesday, attendees will hear a 30-minute interview with an expert and then have 30 minutes for Q&A.
This unique opportunity allows founders to access often inaccessible and expensive experts for feedback on their business. The wide range of topics including digital marketing, fundraising, FDA regulations, and sales strategies will be covered with specific attention to the unique challenges and opportunities for FemTech companies.
In this workshop, participants will learn:
– The difference between public relations and advertising
– How to write and distribute pitches to media to get earned press coverage
– How to find media emails
– Media pitching dos and don’ts
Meet our speaker for this webinar:
Nubia DuVall Wilson is the founder and president of the NYC-metro boutique agency Cielo Consulting and has worked in the lifestyle and media industry for more than 15 years. Throughout her career in PR and marketing, she has developed strategic partnerships, managed media relations and developed social media campaigns for household-name brands like Bacardi and its portfolio, Marriott Hotels, Trump SoHo NY Hotel (now The Dominick) and Preferred Hotel Group. At Cielo, she and her team enjoy helping their small business clients grow through actionable ideas that create consumer confidence. Nubia’s diverse background in journalism, consumer marketing and public relations enables her to have a keen sense of strategy when developing communications campaigns, which ultimately help her clients’ goals and dreams become reality. She has a B.A. in English and a minor in Religion from Barnard College, Columbia University.
Date: Wednesday – April 28th, 2021
Time: 10AM PST/12PM CST/1PM EST
Event Format: Join the event via Zoom.
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