Navigating the complexities of marketing while establishing and maintaining a strong brand presence is a hefty challenge for early-stage entrepreneurs, and it’s not made easier by the lack of funds and team support needed for proper market research and competitive analysis. Without the tools and resources to identify a well-defined target audience and understand their needs, early-stage entrepreneurs are often left wondering how best to connect with those they wish to serve through their business.

The Nasdaq Center is thrilled to be joined by Hannah Nieves, Personal Brand and PR Consultant and Founder of HN Haus, to explore the ways that ChatGPT can be leveraged to enhance your marketing strategy. Hannah has spent over 20 years advising a diverse set of clients on marketing, public relations, and communications, and will walk you through the key techniques you can use with ChatGPT to take every aspect of your marketing strategy to the next level. You’ll walk away with a framework for making ChatGPT your go-to marketing collaborator!

Key Takeaways:

• Understanding shifts and trends in marketing and how AI can be used in your business to navigate it all with ease.
• How to optimize your use of ChatGPT and AI to streamline productivity
• How to leverage ChatGPT and AI for creation and repurposing of content as well as operational efficiency.
• How service providers and agency owners can incorporate AI to improve client delivery.

OUR SPECIAL GUEST

Hannah Nieves

Foudner and CEO, HN Haus | This Hudson Studio

Hannah Nieves is a multidisciplinary entrepreneur, creative visionary and voice of inspiration for many. As a recognized expert in marketing, branding and PR, Hannah has been featured in Forbes, Nasdaq, In Style, Business Insider and has spoken at Northeastern University and Nasdaq Entrepreneurial Center.

With a Bachelors of Business Administration from the AACSB accredited, Lubin School of Business Hannah knows what it takes to build, market and promote authentic brands and create bottom-line results.

Hannah began her career in the Capital Markets division of Cushman & Wakefield, one of the largest commercial real estate firms in the world. During that time she worked to market and sell buildings, land and air rights in Manhattan. When she wasn’t underwriting $525,000,000 worth of real estate assets, she was marketing them.

Fast forward to her role as Director of Marketing and Trade Development for California Closets, she was managing a multimillion dollar marketing budget and working with some of the largest real estate developers across the country.

Now she’s the founder of Hannah Nieves Consulting, a full service consulting agency, HN Haus, a network and business education platform for multi-passionate women, and This Hudson Studio, a multifunctional creative studio in the Hudson Valley.

Hannah truly loves the work she does and created this business out of the sheer passion of being able to serve multidisciplinary founders. Since its inception Hannah has served hundreds of brands from across the globe and regularly talks about entrepreneurship on her top rated podcast, HN Haus.

The Nasdaq Entrepreneurial Center is a 501c(3) public charity whose mission it is to make entrepreneurship accessible to all. We deliver world-class resources and mentoring to enable every entrepreneur across the globe to realize their maximum potential. Please join us and make your gift to ensure these transformative programs may continue to reach the underserved.

All Nasdaq Entrepreneurial Center programs and services are extended to the public on a nondiscriminatory basis. Reasonable accommodations for persons with disabilities will be made if requested at least 48 hours in advance of this event; please send an email to [email protected] with the subject header ACCOMMODATION REQUEST. For assistance with registration or other technical difficulties, please contact [email protected]